TITLE: Annual Fund Coordinator
TEAM(S): Marketing & Development
REPORTS TO: Director of Marketing
BENEFITS OFFERED: Paid Vacation, Paid National Holidays, Paid Sick Days, Paid Volunteer Hours, 401K, Medical Insurance, Flexible Savings or Health Savings Account, Dependent Care Account, Voluntary Vision & Dental, Short-term Disability Insurance, Work Role Provisions, Reserve Lodging Perks, Corporate Discounts
ORGANIZATION DESCRIPTION: American Prairie Reserve (APR) is working to create a wildlife reserve on the Northern Great Plains of Northeastern Montana. This reserve is being designed for visitors around the world to experience spectacular wildlife and to protect one of the world’s most important and imperiled ecosystems.
This job description is not designed to cover or contain a comprehensive list of activities, duties or responsibilities required of the employee. Employees are expected to be responsible for and assist with additional tasks and duties as needed. Job descriptions may change to meet the business needs of the organization.
ANNUAL FUND PROGRAM: American Prairie Reserve’s annual fund program exists to support general operations and raise awareness of our mission by attracting and retaining supporters giving annually, identifying major gift prospects, and building a nationwide constituency of ambassadors eager to share the organization’s mission.
JOB PURPOSE: To connect APR’s mission to our annual fund donors and prospects in a way that resonates and compels them to be a continued and increasing contributor of American Prairie Reserve. The purpose of the annual fund coordinator is to ensure our donors and prospects know how significant their impact is/can be through meaningful stewardship, cultivation, and solicitation efforts, and in a scalable manner. The annual fund coordinator will advocate on behalf of APR’s broad base of donors and prospects, and will be accountable for a meaningful donor experience by ensuring every component of the annual fund process is completed in alignment with our philanthropy and marketing strategy.
PRIMARY JOB DUTIES:
Program and Project Management (60%)
- In close coordination with APR’s marketing team, establish a thoughtful annual fund communications calendar, set regular performance goals for the year and for annual fund tactics, and report progress monthly and quarterly
- Track and report on annual fund metrics, utilizing the data to inform decisions and improve the strategy and plans
- Plan, write, and project manage all activities within the annual fund calendar – a subset of marketing’s strategic communications plan – including quarterly appeals, fundraising campaigns, newsletter articles, emails, and web and social media content with donation calls-to-action
- Ensure completion of and assist with daily operations of the annual fund, including data entry and fulfillment of donation acknowledgements
- Establish and manage annual expense and revenue budget, including goals for acquisition, retention, and appeals
- Direct and manage contractors, consultants, and agencies that are developing collateral or helping to develop the strategy for annual fund and monthly giving growth
- Responsible for building out the broad base of APR’s donor portfolio – working with marketing to convert prospects to donors, and to bring people into the marketing funnel from awareness to repeat donors
- Work closely with colleagues to develop attractive/on-brand, informative, and accurate programmatic materials
Donor Stewardship (40%)
- Maintain a small portfolio of midlevel donors, and implement strategies for upgrading donors
- Develop and manage a tiered stewardship plan for annual donors so that individual donors are acknowledged appropriately, retained, and upgraded
- Make donor thank-you calls weekly
- In conjunction with the Development Systems Manager, oversee the strategy of donor services, donation intake, tracking, and the donation acknowledgement process, ensuring donors feel a deep connection to the organization
- Act as the liaison to the Young Professionals Leadership Network; direct, arm, and empower them to support the mission
- In close coordination with marketing, development, and visitation colleagues, plan and implement donor-related cultivation and stewardship strategies, including events, mailings, and activities for donors and prospects at all giving levels
- Host, on occasion, donors and prospects during visits to the Reserve
- Enthusiasm for and positive representation of American Prairie Reserve’s mission, values and culture.
- Possess a proactive, motivated, and accountable work ethic; be confident and adaptable with sound judgment.
- Strong accountability and initiative in executing tactics and tracking efficacy, and ability to use learning to recommend adjustments to the annual fund strategy.
- Strong data analytics and analysis aptitude.
- Past program or project management experience.
- 2+ years of experience in nonprofit fundraising, with familiarity and experience working with annual fund process, stewardship, and giving appeals.
- Strong strategic initiative toward aligning program to organizational goals and objectives.
- Ability to prioritize and multi-task, including delegating and managing up in order to accomplish results.
- Possess a superior level of organizational skills, problem solving; and follow-through.
- Ability to appropriately handle confidential and sensitive information with a high degree of discretion.
- Ability to work collaboratively as well as with a great deal of autonomy.
- Exceptional interpersonal and communication skills. Must have the versatility to interact proactively with staff at all levels of the organization, board members, volunteers, vendors and donors in a positive and professional manner.
- Excellent writing, editing, and research skills.
- Demonstrated ability to develop and sustain positive relationships with donors.
- Computer experience required including high proficiency in MS office; database software, email software, and Internet research.
- College degree preferred.
- Salesforce or CRM database experience preferred.
- Occasional travel required including the ability to drive and a valid driver’s license.